Political signage is littering the roadscape as we approach election time, and I find it interesting to see how candidates promote themselves. Suave smiling suits with catchy slogans, or not. I spotted the text only Families First billboard – “Vote 1 for Family First – Put your family first”. Now I probably have a slightly different perspective on the concept on account of a dramatic new addition to my life called Jemima, however, this sign smacks of individualism. Put YOUR family first. Not the one down the road, the struggling single mother, the manual labourer and father of three who works achingly long hours for a few cents more than unemployment benefits. NO, this is a call to put MY family first. Now of course I want the best for my family. But who is my family? Jesus himself asked the question, and the answer encompassed so much more than Mary and Joseph. As Christians with a political voice, surely our “family” must likewise must extend beyond ourselves. Our “family” must include the oppresssed, the poor, the disadvantaged, single people. Maybe they should put “PEOPLE FIRST“.